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Melon Health Blog

Siobhan Bulfin

Recent Posts

Next-Gen Patient Engagement: Why It Matters For Health Plans

Posted by Siobhan Bulfin on Nov 6, 2019 1:33:46 PM
Patient engagement is vital for organizations seeking to validate new models of care that prioritize efficiency and quality. For health plans, engagement is imperative to improving member retention and defray long-term costs. 
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Topics: patient engagement, behavior change, value based care

Why Disease-Specific Management Programs Are Costly

Posted by Siobhan Bulfin on Oct 30, 2019 3:39:11 PM

Healthy lifestyles among Americans are the exception, not the norm. 

According to a recent Mayo Clinic study, less than 3 percent of Americans adhere to the four criteria for healthy living:

  1. Avoiding smoking 
  2. Eating a healthy, nutritional diet 
  3. Exercising regularly on a weekly basis
  4. Managing Body Mass Index (BMI)
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Topics: healthcare,, digital health, value based care

Why Health Plans Wear The Cost of Chronic Disease (And How to Fix It)

Posted by Siobhan Bulfin on Oct 23, 2019 4:21:19 PM

Chronic diseases place a financial strain on patients and health systems. When combined with emotional and physical difficulties, high costs can make it even more difficult to manage these conditions.

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Topics: healthcare,, scaleable healthcare, digital health, value based care

Digital Health Is Consolidating. What Does That mean?

Posted by Siobhan Bulfin on Oct 17, 2019 6:49:14 PM

In the wake of ACA reforms and HITECH incentives, digital health innovations have rapidly expanded. These innovations are much-needed in order for health systems to keep pace with value-based measurements and EHR requirements. 

However, many healthcare organizations have implemented disparate IT solutions, leading to unintended fragmentation and frustration for clinicians. This often results in providers spending more time ironing out details with vendors and less time with actual patients.

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Topics: healthcare,, scaleable healthcare, digital health, value based care

This Is A Busy Digital Health M&A Market. Why?

Posted by Siobhan Bulfin on Oct 9, 2019 4:22:16 PM

The enactment of the Affordable Care Act in 2010 has turned health care on its head. Even though the ACA didn’t cause immediate consolidation of hospital systems, over the last five years the legislation has expedited integration within health care. 

In fact, around 71 percent of health care leaders indicate that in the next three years they expect to experience some form of M&A in their organization. And while much debate circulates around the cost benefit of consolidation for patients, in most cases these health care mergers lower expenses within both of the organizations involved.

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Topics: healthcare,, scaleable healthcare, digital health, value based care

How to Recruit and Retain Patients

Posted by Siobhan Bulfin on Oct 3, 2019 4:17:31 PM

Never before in the history of U.S. health care has there been so much competition for market share. In the past, traditional delivery was widely focused on particular geographic areas. This limited patient’s options to the providers nearest to them.

Now, however, patients have access to online telehealth and other wellness resources. Online retailers, who are new to the health care industry, are capitalizing on this consumer trend. We’re all aware that disruption and innovation has the potential to improve service delivery and patient care. However, the reality is that these new kids on the block are threatening the market share of established health systems.

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Topics: healthcare,, scaleable healthcare, patient community, digital health, value based care

What Will It Take To Keep US Hospitals From Going Under?

Posted by Siobhan Bulfin on Sep 18, 2019 2:56:29 PM

Health care has come a long way over the past 10 years. Legacy systems have been replaced with tech-forward EHR solutions, big data analytics, and interoperability. Today, a majority of health providers share patient data and notify primary care clinicians of complications. 

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Topics: patient engagement, scaleable healthcare, emotional wellness, digital health

How To Optimize Health Plans To Increase Revenue

Posted by Siobhan Bulfin on Sep 4, 2019 4:00:48 PM

It’s been nine years since the Affordable Care Act was enacted. 

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Topics: wellness, patient engagement, healthcare,, whole person care

How IDNs Can Thrive In Value Based Care

Posted by Siobhan Bulfin on Aug 29, 2019 11:45:00 AM

Integrated delivery systems (IDNs) are uniquely situated to deeply understand and serve patients within their particular geographic region. However, their payment model in addition to other factors, threatens the long-term growth of these organizations. 

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Topics: patient engagement, scaleable healthcare, behavior change, whole person care

Going Back - Moving Forward

Posted by Siobhan Bulfin on Aug 21, 2019 4:32:44 PM

Approximately one-third of people who are overweight are currently diabetic. According to the Centers for Disease Control, managing weight has become so difficult that people who fall within normal-weight ranges are currently in the minority

Yet in 2018 the diet industry in the U.S. grew by 4%—to $72 billion. This leads us to question why so many people are struggling to self-manage conditions, like obesity, that directly contribute to chronic illness. 

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Topics: patient engagement, behavior change, whole person care, value based care

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Engage Patients in Their Own Health

Discover best practices in how to deliver human connection, scalable healthcare, and whole person wellness that enables patients to self-manage their care. 

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How To Activate Patients

Discover how engaging your consumers in their own health makes them and your organization healthier. 

  • Uncover the secret to real patient engagement
  • Find new ways to drive revenue.
  • Enable behavior change
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